A Brand Partner’s growth rate with INDEAL dealers is typically 3 to 5 times higher than their historic company growth rate.
Brand partners are strategically positioned within the program to engage with, and sell more through our dealer network, setting your company up to achieve next level sales and profitability goals. Here are a few key benefits of partnering with us.
Simple, sophisticated tools to help dealers quickly find the right solutions within your offering.
Critical connections at multiple levels within the dealership.
Options for learning and networking opportunities to build stronger connections, deliver industry insights, and guide smarter decisions.
Elevation of your brand from one-of-many to a preferred partner.
Personalized, rather than one-size-fits-all, partnership options to meet your unique needs.
DEALER ENGAGEMENT AND AWARENESS
Bring attention to your offering, product launches, capabilities, and current promotions through joint sales introductions, meetings, and ongoing program awareness initiatives.
Unique events designed to build critical relationships between dealer members and brand partners, while inspiring, engaging, and educating at multiple levels within the dealership.
Dealer Leadership and Champion Roundtables
Monthly virtual sessions presenting brand and industry perspective to highlight trends and help guide dealer business decisions.
Mini physical or virtual tradeshows enabling brands to present product and services to dealer sales reps and designers.
Email and Social Marketing
Ongoing outreach to drive dealer program and brand awareness at an industry, vertical, and product level through shared posts and original content.
SPECIFICATION AND BID SUPPORT
Elevate your brand through INDEAL's Product Services program, dedicated to identifying products to meet customer bid specifications and assisting in bid response turnaround.
Digital tool that enables dealer sales and designers to quickly filter INDEAL brands to identify product options that meet customer needs across a range of performance and support attributes.
A program that recommends INDEAL brand partner products to meet bid requirements, and, when there isn’t a solution within the INDEAL portfolio, suggests options meeting unique price / performance requirements that current INDEAL brands cannot.
Design resources to assist in dealer product specification, featuring a combination of INDEAL brand partners and dealer-aligned manufacturers.
DEALER AND CLIENT
Pinpoint Print and Digital
Collaborate with our marketing team to effectively leverage program tools, services and initiatives that will best support your overall sales goals.
Print on-demand and digital flipbooks with add-on enhancements that showcase your brand, bringing your offering to life at a product and application level.
Virtual Inspiration Platform
A resource featuring exclusive images combining INDEAL brands within relevant applications, helping dealer-clients visual product in a meaningful format. *Coming soon!
Online asset library enabling dealer designers to customize INDEAL assets to meet customer space visualization needs. *Coming soon!
Industry-leading technology companies that elevate your brand through organic search, streamlined sampling and collateral order fulfillment, enabling sales to showcase spaces through our mobile sales platform partnerships.
Receive customized performance metrics by year-over-year, regional, and Dealer alignment, providing insight, guiding growth strategies and comprehensive payout management.
REPORTING AND BUSINESS MANAGEMENT
Quarterly sales analysis in concert with all INDEAL brands to illustrate your performance versus other INDEAL brands by alignment, region, year-over-year, and other custom report options.
SPIFF and Payout Management
Calculates and manages your INDEAL Growth and SPIFF payouts by dealer location.
Provide ongoing support for your sales and rep groups, ensuring consistent messaging around product and positioning along with up to date industry information.
ONBOARDING AND CONTINUOUS LEARNING
An online learning platform offering a variety of live and on-demand options, including content to ensure your sales teams stay up to date with the latest industry knowledge.