Abstract Structure
INDEAL co-founders Dave Bloch & Dave Gatherum

Lifelong friends, business colleagues

and starters of a pretty great company.

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Strengthen the commercial interiors industry by providing intelligence-driven services and ancillary product solutions to contract furniture dealers.

Our Story 


INDEAL offers strategic partnerships and collective industry intelligence for those who are ready for next-level growth. The contract furnishings industry is one built on relationships—a statement now so indoctrinated in those of us who’ve been around a while, it’s easy to yeah-yeah-yeah it. But, if you stop and think about it, strategic connections are the difference between a company that works hard and is doing well and a company that works hard and is knocking it out of the park. They are that important.


What’s that got to do with INDEAL? Well…that’s kind of our thing. At least, it’s a big part of our thing. It’s the part that we use to invent and strengthen the programs and services we offer in a way that makes a lot of sense. It’s the part we lend to them when it can offer insight into how the industry is changing, which affects their own business plans. INDEAL is fortunate to see the industry from many perspectives and at a really high level, because we have focused on building strong, strategic relationships. And, while we don’t like to toot our own horns, these connections are the reason we can proudly say we’ve knocked the first ten years of business out of the park.

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